Christmas window display has deeper meaning

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It's beginning to look a lot like Christmas everywhere you go in downtown San Antonio as stores and restaurants take part in the Mayor's Light Up Downtown Holiday Contest.

But on the corner of Broadway and Houston St. is a window unlike the others, because its display is about more than holiday cheer.

“It's our mission to help stop hate in our community,” said SA Bully Free Founder Epi Quiroga.

The SA Bully Free window is one of three displays in the contest designed by a nonprofit.

“It's everything we wanted to do for the holidays,” said Quiroga. “We're talking about bullying behavior, but also doing something positive for the community. It's a great message.”

Quiroga founded SA Bully Free after his brother, world champion boxer Robert Quiroga was murdered by a bully.

“The epidemic is outrageous,” he said. “Bully behavior everywhere. And Robert, being a world champion, was bullied. So anyone can be bullied.”

Robert's memory is at the heart of the display.

The Christmas tree is adorned with dog tags that are part of the group's anti-bullying pledge.

“It's beautiful. It's really beautiful,” said mom and supporter Stephanie Garza.

Garza has two sons who were bullied.

She says the message needs to be seen and heard.

“A message like this needs to be exactly where it's at. In the community,” he said.

The contest encourages passersby to vote on their favorite display -- but epi hopes people also take the time to pledge to be nice.

“We want every citizen in San Antonio to make a commitment not to partake in bully behavior. Not just kids, but adults too,” Quiroga said.

If you would like to vote on the SA Bully Free window, or any of the other displays, you have until December 20th to do so online. The winner will be announced on New Year’s Eve.

For more information, go here.

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